interview | shannon beveridge

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Shannon Beveridge’s must-listen weekly podcast, ‘Alphabet Club’, was initially introduced to listeners under a very different name. Originally titled ‘Exes and O’s’, the show features candid conversations with guests across a broad range of backgrounds, sexualities, professions, and experiences, from comedy legend Margaret Cho to indie-pop duo Tegan & Sara.

In May 2025, Beveridge rebranded the show to Alphabet Club in order to broaden both its scope and variety of guests. “It felt like that was narrowing the conversation to just being able to talk about sex and relationships,” Beveridge says of the original concept. “I wanted to talk to people who might have been more intimidated by it being called ‘Exes’s and O’s’ — politicians, younger people, older people — just broadening it to be able to talk to everyone instead of limiting it to two letters.”

Both iterations of Beveridge’s podcast feature wide-ranging, in-depth interviews about topics including gender identity to interpersonal relationships. The rebranded ‘Alphabet Club’ encapsulates Beveridge’s passion for inclusivity, approaching the podcast as an open-ended conversation for listeners to share their own experiences and perspectives.

At the top of each episode, Beveridge shares more personal updates with her audience, many of whom have been fans of her unique perspective for years. Before launching her podcast, Beveridge built a following on YouTube, where she became known as a passionate LGBTQ+ advocate and talented storyteller through her channel nowthisisliving.

Schön! spoke with Beveridge about ‘Alphabet Club’, working with other queer creators, and more.

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What was the genesis of ‘Alphabet Club’ and the concept of the podcast as an all-inclusive club?

In the beginning, half of my podcast was called ‘Exes’s and O’s’ — just two letters. It felt like that was narrowing the conversation to just being able to talk about sex and relationships. When we changed it and rebranded to ‘Alphabet Club’, it was essentially to be more open and have different kinds of conversations, not just relationships and sex.

Ideally, I also wanted to talk to people who might have been more intimidated by it being called ‘Exes’s and O’s’ — politicians, younger people, older people — just broadening it to be able to talk to everyone instead of limiting it to two letters. So that’s how that came to be.

How do you approach each conversation with your guests?

That’s a great question. I think a lot of times I let them organically come to be the way that they are. I feel like everyone who’s ever been on my podcast has such unique stories or full lives; letting the conversation evolve naturally is more fun for me. I have bad ADHD, so going into anything with too much structure is kind of impossible for me. I feel like it’s just letting them lead the conversation where they want to go with it. It’s crazy.

I’ve been doing it for over a year and a half now, and it’s becoming more second nature than at the very beginning. I was very stressed going into each conversation, being like, “Oh my God, what are we going to talk about? What is it going to be?” But now I’ve got a better structure just because I’ve been doing it so much.

A big part of the structure of each episode is that you take the time to shout out other creators, as well.

I want to create a space that’s like that. I’ve been online now for over ten years, and so much of the beginning years of my channel and my social media presence were about myself and about my own personal life and so much self-disclosure. The podcast and my social media presence now, in general, I want it to be more about handing the microphone to other people instead of just being the one holding it.

Even shouting out other creators or shouting out athletes, I’m trying to uplift queer voices and take a step back. I even started doing that with getting more into photography instead of being in front of the camera. I’m like any other creator — you experience some kind of burnout, and talking about yourself gets exhausting at some point. That’s kind of the reframe that I’ve been trying to do in the last two years, which is just turn the conversation outwards instead of inward.

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As your career has grown across different online spaces, who are the creators who have been alongside you and inspired you over the years?

The number of sentences or conversations, or stories that I start with, “I know that person from Tumblr,” is crazy. I’m the type of person who never really unfollows people on Instagram, either. There’ll be someone who shows up on my feed that I’ve literally followed for over ten years now. But there is this core group of people who were some of the first YouTubers that I still follow and keep up with, like Rose & Rosie. Stevie Boebi just made a really cool YouTube video called “What Happened to Stevie Boebi?,” and it just explains her journey of being one of the first YouTubers and one of the first queer sex-educating YouTubers.

What have been some of the most valuable pieces of insight you’ve picked up from your guests?

Every time I get asked this question, I’m like, “Why haven’t I thought of something I should say every time?” Because with every conversation, [I realise] everyone is so different from me. I think some of the most insightful conversations I’ve had have been about gender, or gender expression, because it’s not something that has directly impacted my life per se, as a cis white lesbian.

It’s really easy in the queer community to surround yourself with people who are just like you. We spend so much time in Texas or wherever we’re growing up, looking for people who are like you. Then one day you wake up and you’re like, “Wow, I have twenty white lesbian friends.” That was amazing for a period of time in my life, to feel seen by people and understood by people.

But the biggest thing the podcast has given me is the opportunity to talk to people who aren’t necessarily just like me, but they are part of the bigger community as a whole. I think anytime I was talking to someone on my podcast that wasn’t someone who had my experience, I think those are the conversations I enjoy having the most. It’s crazy because I’ve been doing it for a year and a half, so there are over a hundred episodes with just so many interesting people. To say one thing that stands out the most is kind of impossible, I feel.

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As someone who is a multihyphenate herself and is talking to a lot of other people who have a variety of projects, what’s something you haven’t tackled yet that you’d like to in the future?

Oh my gosh, yes. Everything. Lots and lots and lots of things. Getting more into storytelling is something I’m really interested in, in short films or in films or TV. That’s something I would love to be doing, taking a culmination of all these conversations I’ve had with people and all these experiences and turning it into more of a story.

Right now, to be a person online, there’s endless opportunity, and there’s so much that you can do, but there’s also this exploitative thing that happens when you’re someone online sharing your life. I would love to get into something that’s more fiction and less nonfiction.

Do you find that it gets your creative energy flowing as well when you have a really interesting conversation?

I’m blown away by some of the people I’ve gotten to talk to. Margaret Cho, that was surreal. I talked to her for an hour, and her chihuahua was in my bed. That was such a crazy experience. So many of my guests are inspiring, whether it’s their real lives or their art, or they’re athletes. I’ve had Olympians on my podcast. How could you not be inspired by that kind of person?

What is one question that you think we should all be asking other people more?

Maybe, “How are you really doing?” We’ve gotten used to the niceties of small talk, but how often are we really checking in with people to see how they’re doing? I feel like, in 2025, we could all use a little more of that: real connection.

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photography. Drake Alexander
fashion. Peyton Incollingo
talent. Shannon Beveridge
hair + make up. Harper @ Exclusive Artists using Dr. Barbara Sturm Skincare and R+Co
production. Kelsey Barnes
interview. Juliana Ogarrio