As Iceland Airwaves approaches, get to know one of the best-kept secrets in the country: Sunna Margrét, an Icelandic musician and visual artist known for her unique blend of electronic, indie, and pop music. She started her musical journey at a young age and was particularly influenced by jazz before expanding into other genres. Her music often explores complex themes and she seamlessly blends the realms of music and visual art, captivating audiences with her unique fusion of electronic, indie, and avant-garde pop.
Beyond her musical endeavours, Sunna Margrét is an accomplished visual artist and co-founder of the DIY label No Salad Records, which champions avant-garde and electronic artists from around the world. Her holistic approach to art and music positions her not just as a performer but as a curator of creative experiences
Ahead of her performance at Iceland Airwaves next week, Sunna Margrét curates a bespoke playlist of her favourite songs.
Hey Sunna Margrét! what are you up to right now?
Hi! Right now I’m trying to rearrange my new single ‘Fern’ for a stripped-down live performance.
If someone asked you what your origin story was, how would you describe it?
Raised in the suburbs of Reykjavík in a musical home. We lived close to nature and I loved visiting the horse stables close to our home. I’d constantly sing outside when I thought nobody could hear me. My father always worked in his home studio with a Hammond organ in the garage, and regularly we’d go and see him perform live with various other musicians. My mother came from classical ballet and later became a teacher. I grew up with one older sister but our family is big. I learned to play the piano at a young age, but I also joined choirs and played the flute and joined a marching band. Ended up studying jazz singing in my early teens and singing in school plays and providing vocals for the school band before eventually joining an electro pop band as lead vocalist and playing synths. Later I moved to Switzerland and started my solo project.
Describe your style in 3 words.
Same but different.
What is the most precious thing in your wardrobe?
Miu Miu shoes and skirt – because I wore it when I fell in love – also because it’s fire.
Which living person do you most admire?
Brigitte Fontaine.
What was the last book you read?
“Tulip Hotel” by Kim Ji an.
What is your favourite thing to do in Iceland?
Searching for the Hrossagaukur (Common snipe) and listen to him sing. And going to live concerts.
If you could play at any venue, which one would it be?
The Kitchen in New York.
Where are you happiest?
Having tea with my family and performing/making/listening to music, talking about art, observing my husband while he paints, playing air guitar with my son… enjoying life!
If you had an hour to spend with anyone from history, who would it be and why?
Hallgerður langbrók or Hallgerður Höskuldsdóttir but called “langbrók” probably because she had long legs. They say she was very feisty, out of control and the most beautiful. She lived in Iceland in the 10th century according to Njála. But it’s a saga, although some of the events in the book are probably historically correct.
If someone had a free day in Iceland, what places do you recommend they visit?
Kaffivagninn in Grandi. It’s a wonderful restaurant/café on the harbour, I always go there. Mokka Kaffi is also a favourite place to go for breakfast in the heart of Reykjavík. Then I’d go to Grótta to listen to the ocean and the birds and be attacked by the wind. Then I’d go to the art museum or find a good exhibition. Then, visit all the record shops and speak to the people about music. Find live music in the evening, Iceland Airwaves is obviously great for this. But if you want to go outside of Reykjavík and you only have one day, I would drive to Snæfellsnes.
Who would play you in the story of your life?
Tyler, The Creator.
What’s one song that you’d like to listen to the first time again?
That’s What You Always Say – The Dream Syndicate.
An underrated song/artist you love?
The Garbage & the Flowers maybe. I love their album The Deep Niche, the song “Blue For You” is very beautiful. But they have quite an underground acclaim.
The track that describes your coming-of-age story?
“This Must Be the Place” – Talking Heads
An album that you’d put in a time capsule?
If you think about it, I feel like that’s one of the qualities of albums – the time capsule. But maybe: Music From The Penguin Cafe – Penguin Cafe Orchestra.
A lyric that you love and the song it’s from?
“The greatest thing you’ll ever learn is just to love and be loved in return” – “Nature Boy” by Eden Ahbez.
A track that reminds you of a happy moment?
“Cousin Mosquito #1” – Congress-Woman Malinda Jackson Parker
An Icelandic artist or song you’re obsessed with?
“BSÍ” – TAL 11
A song that you discovered recently that you love?
“You Only Live Twice (cover)” – Alvarius B. Thanks to Benedikt ReyNisson just last week. Also, “That’s My life, with Tara Lily (demo)” – King Krule
Best record to get you out of a funk?
Rid of Me – PJ Harvey What’s the last song you searched for on Spotify?
“Leo” – Molto Morbidi
A song you wish you wrote?
“Carousel” – Ana Bălan
Iceland Airwavestakes place from the 7th – 9th November 2024, tickets and travel packages are available now in partnership with Icelandair.
dress + hat. Pipenco
headpiece + necklace. Talent’s own
rings. Jovana Djuric
In the 25 years since Erykah Badu’s sophomore album ‘Mama’s Gun’, the multi-hyphenate artist has achieved a rare but sweet taste of timelessness. The album brought an innovative zest to neo-soul that continues to bridge generations. Badu says she never doubted its potential. “You don’t have to be some special, brilliant person. You just have to be willing to do it and explore,” she says over a Zoom call for her Schön! 49digital cover story. “The role of an artist is to immerse themselves in the process because the thing itself is actually not the art. The art is the doing: it’s the taking part and the figuring it out.”
Fresh off a landmark year that’s seen them sell out tours across the UK and Europe and a debut appearance at Glastonbury, Belfast post-punk/electronic innovators Chalk step into their next chapter. The duo — Ross Cullen and Benedict Goddard — just wrapped their first headline tour across North America, hitting cities like Vancouver, Los Angeles, and New York. It’s a far cry from rural Ireland and industrial East Belfast, where they recorded Chalk’s recent work. They’ve quickly become known for vivid, atmospheric soundscapes — a style that’s earned them nods from Fontaines D.C., IDLES, and Sprints, who invited the band to share stages across the past year.
The pair pause to look inward for Schön!’s curated series, mapping out the tracks that have shaped their creative instincts, emotional world, and sonic identity.
Hey, what are you up to right now?
We’re currently touring America for the first time and have a few days off in LA.
If someone asked you what your origin story was, how would you describe it?
Went to film school, didn’t work out, started playing music.
Describe your style in 3 words.
Always wear black.
What is the most precious thing in your wardrobe?
New Balance.
Which living person do you most admire?
Ethan Hawke.
What was the last book you read?
The Wager by David Grann.
If you could play any venue, which one would it be?
Whisky A Go Go.
Where are you happiest?
On the couch with my fiancé watching an old movie.
Ideal 3-course meal?
Caesar salad, pizza, cheesecake.
Who would play you in the story of your life?
We haven’t found him yet.
What’s one song that you’d like to listen to for the first time again?
“Heroin” – Velvet Underground.
An underrated song/artist you love?
“Under the Concrete” – Joshua Burnside.
The track that describes your coming-of-age story?
“Shaking Hand” – Women.
An album that you’d put in a time capsule?
“Holding Hands with Jamie” – Gilla Band.
A lyric that you love and the song it’s from?
“Don’t confront me with my failures, I have not forgotten them” – from “These Days” – Nico.
dress + gloves. Nana Jacqueline
scarf. Tia Adeola
earrings. Nickho Rey
One day, you’re a student in a prestigious acting studio. The other, you’re scolding Billy Bob Thornton on the set of a popular-to-be TV show. Paulina Chávez has been a part of this industry for years, but getting a role in ‘Landman’ was a milestone for her. As she admits, without any hesitation, she was “absolutely ready” for such a turn of events.
“My character, Ariana, is so different from me, yet there are many similarities. To be so young and be able to play someone as Ariana is a dream for an actress.” Even during her early days, while Chávez was just learning how to act, one of the characters she played was a woman interrogating a man. “She ends up castrating him, so when I read the script for ‘Landman’ for the first time, I immediately knew this was something for me!” the show’s star laughs.
In the modern film industry, there are two types of actors: those who are late and those who are not. Born in El Paso, Texas, the 23-year-old actress falls into the second category, as she joins our Zoom meeting right on time, despite a packed schedule. The second season of Taylor Sheridan’s ‘Landman’ has just premiered, and Chávez is right in the middle of her press tour. Everyone keeps talking about the show. And, it’s barely a surprise – it got bolder, funnier and more intense, even if it remains one huge chaotic ride, full of its ironic humour, old-fashioned jokes and a lot of grotesque elements that carry through the episodes.
In ‘Landman’, Ariana’s husband dies when an oil pump blows up during one of his gigs. Suddenly, her life undergoes drastic changes within a span of a second. I tell Chávez that the same can be said about her, even if we are speaking of two different circumstances. Yet, the show still gave her traction, and it is one of the reasons we meet today. The actress admits that she thought about such parallels while filming the show, especially during the second season. “We’re going to see even more changes affecting Ariana’s life.”
fur jacket. Meruert Tolegen
skirt. Contessa Mills
earrings. 8 Other Reasons
opposite
top + skirt. Tia Adeola
heels. Roger Vivier
earrings. Retro Chic
necklace + belt. Streets Ahead
bracelet. Tarina Tarantino
Grieving leads us to strange places – after losing her husband in season one, Ariana regains her strength by finding some emotional support in Cooper (Jacob Lofland). I’m curious if Chávez remembers where grieving has led her in her life – after our interview, I’ll realise it was a question asked rather too soon. But, it gives us a new sort of dynamic as she opens up about the death of an important relative.
“I remember when I booked my first show for Netflix, and I was so excited about this opportunity. However, a week before I started working on this show, I had learned that my grandma had passed away.” She admits it was a huge blow for her. “The happiness and joy are mixed with the feeling of being depressed – I realised that my grandma would never be able to watch the final product. Life is so unpredictable and nobody knows how to navigate grief.”
Inevitably, by waking up every day, Chávez had to learn how to do it. “I’m a person who feels everything,” she confesses. “I can’t watch devastating movies, as I always put myself in all those situations.” While playing Ariana, she was terrified that someone close to her might suddenly die. “All of it was really draining, especially when you filter your characters’ experiences through your own story. So, I often relied on my breathing exercises, which allowed me to leave Ariana behind.”
She emphasises how vital it is for actors to practice self-care after intense scenes. “Whenever I finish a demanding shooting day, I go back home, take a bath and listen to a good album.” For Ariana, Chávez had a dedicated playlist. While working on the first season, she listened to Raye’s ‘My 21st Century Blues’ (“I still come back to it quite religiously!”). Meanwhile, the second season guided her into different musical territories. As Ariana, she put Bad Bunny’s latest album, ‘Debí Tirar Más Fotos’, on her headphones.
dress shirt. Contessa Mills
boots. Dolce & Gabbana
belt (used as necklace). B-low
socks. Dolce & Gabbana
Grieving has enabled Chávez to form a personal connection with her character. “I’m not a widow,” she says, “but I could understand her more. I also remember when I was five, and my aunt lost her husband. Even as a child, I witnessed the entire process and could see her own process for grieving. It’s difficult to recover from this.” I notice how the actress is – quite evidently – clasping her hands. She’s generally relaxed, but also slightly hesitant, as the old wounds are being opened. But, maybe this is what you need from a stranger interviewing you on Zoom – a brief moment to be able to tell the truth and only the truth.
Oscar Isaac once said that “being a thespian requires you to be fully confident about what you’re doing.” But – as he argued – actors are “full of uncertainties.” Seemingly, after hearing this quote, Chávez agrees with the ‘Frankenstein’ actor. So, how does she work on her own self-assurance both as an actress and a woman in the film industry? The actress once again clasps her hands, as she needs a moment to think about it. “I’m often scared of forgetting lines on set,” she admits. “I always try to be as open as possible, to know everything about my character. And, I try to have a good relationship with the creatives, so we’re on the same page.”
One of the scenes she mentions is a dinner sequence from the first season, when things get intense between Ariana and Tommy, Billy Bob Thornton’s character. “You always need to trust other people on set. Obviously, they want the project to succeed and will do everything to make it work. They will try to guide you, so it’s all about trust,” she explains. Chávez reveals that Sheridan wanted to be delicate in telling Ariana’s storyline because it’s “so easy to judge her.” “She falls in love while grieving! Yet, it’s life – you never know when a certain tenderness is going to hit you.”
dress + gloves. Nana Jacqueline
heels. Rene Caovilla
scarf. Tia Adeola
earrings. Nickho Rey
opposite
jacket. Baum und Pfergarten
dress. Contessa Mills
heels. Roger Vivier
earrings. Miansai
necklace. Brosway
gloves. Branden Ruiz
belt. Streets Ahead
When it comes to navigating her personal life in modern Hollywood, it’s more about “trusting yourself” and always being ready for the most unexpected. Chávez calls herself a person who “overthinks everything” and “overprepares.” But, as she states, it gives her a dose of confidence to go on a set and be ready for every kind of scenario. This way, as she assures me, she’s got “Plan A, Plan B, and Plan C.” Chávez probably has even more plans for every role – she stops counting for the sake of brevity, but I’m certain she could just go on.
Ariana is also a powerful Latina force of nature, and her roots play a part in the way she handles her grief. “But, it’s not only that,” the actress says. “It’s a portrayal of people I know. Whenever I had scenes where I needed Ariana to express herself, even through shouting, I still reflected on all those experiences from my past.” Chávez also believes that Mexicans grieve differently from Americans. “It’s all about community and it gets Ariana through everything. Their love language is food. Feeding someone means actually loving someone.”
Season two depicts another stage of Ariana’s internal suffering. “She will have to accept her new reality and learn how to live in it again. She’s acknowledging the fact that her first love is gone, and now it’s time to move on, while treasuring all the memories.” Chávez feels that everyone has their own way of coping with the loss, and it’s rarely discussed in public. “I’m not viewed as fully American or Mexican, so I guess there’s some mixture of those two worlds in both me and my acting. I think we are all expected to get over our inner sadness. I suppose I was expected to let my grief go away after the death of my grandma. Though it always stays with us. I also remember my parents crying for the first time. If they find it difficult, then how am I supposed to go through all of it?”
When Ariana’s grief passes, at least for a while, there is still motherhood that needs to be handled. During our conversation, I mention Uta Hagen, a highly influential acting teacher, who once wrote that one needs to create their character by drawing on some personal experiences. Hagen’s approach is being echoed, as Chávez remembers how “crazy” it was for her to become an on-screen mother at the age of 22. Five months before she auditioned, her sister gave birth to her first child. The actress went to Colorado with her mother to help the family with a newborn. “It’s so much work! I have no idea how two people do it, let alone a single parent like Ariana.”
top + skirt. Tia Adeola
heels. Roger Vivier
earrings. Retro Chic
necklace + belt. Streets Ahead
bracelet. Tarina Tarantino
In Colorado, she was on nightshifts with her nephew, which enabled her to understand every little challenge related to motherhood. “It was everything, from changing the diapers to helping with feeding the baby,” Chávez recalls. In a way, becoming Ariana allowed her to reflect on her sister’s recent experience, although she still wasn’t prepared for every little obstacle. “I also learned that depicting breastfeeding on screen isn’t a piece of cake. I worked with a pillow, and even if I was holding it correctly, it all comes down to a camera angle. My intimacy coordinator gave a lot of cues on how to imitate breastfeeding as Ariana properly.”
There’s some hidden beauty in this on-screen process despite the entire tragedy her character is going through. At some point, Ariana says to Cooper, “I feel happy and I shouldn’t,” and it’s a moment to reflect on – for both characters and the spectator. I ask Chávez if she also remembers the last time she felt happy when she shouldn’t have – and it all goes back to her late grandma, who, at this point, feels like someone more than just an important family figure. “When I was doing the press tour in the US, I wanted to share it all with her or the person I just broke up with,” ‘Landman’’s star admits.
Chávez doesn’t have to be on a film set to think about Ariana. “I see her as a family member. I’ve lived with her character for so many months, so she’s always there, right beside me.” ‘Landman’ has just been renewed for its third season, but will it be difficult to let Ariana go once it eventually ends its run? “I remember when Friends finished. I already know it’s gonna be heartbreaking. But, Ariana’s living within me.” She smiles. “And I think she is never gonna go anywhere.”
