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The health of the skin barrier has become the central obsession in high-performance skincare and a precise new German brand, SKŌUD Skin Health, is launching its debut collection to meet that demand.

SKŌUD is the culmination of years of clinical expertise. Founded by Dr. Nini Nielsen and Dr. Julia Mader, who have run a joint consulting agency for cosmetics companies since 2019, SKŌUD represents the first time their extensive research knowledge has been made accessible to the public under their own line. 

The brand name itself is highly intentional: an acronym for Skincare Knowledge of Unique Definition, purposefully reminiscent of the word ‘Scout.’ It reflects their core mission to accompany, support and provide solutions that start at the very foundation of the skin.

This scientifically rigorous approach is evident in their debut launch, The Barrier Elementals Set. Designed to move beyond the traditional one-cream-fits-all model, this trio of complementary formulations functions as a modular system, addressing the fact that skin is dynamic and changes with seasons and stress.

All three products are grounded in a comprehensive four-component active system. Central to the line is the proprietary AERI5 complex, which works to stabilise the skin’s delicate microbiome, ensuring a balanced microbial environment. This advanced cellular approach is paired with biomimetic lipids – oils structurally identical to those naturally found in the skin. These lipids strengthen the barrier function by perfectly slotting into the skin’s matrix, acting as crucial mortar that keeps moisture locked in and external stressors out.

The Barrier Elementals set allows for flexible, precisely coordinated use. The routine begins with The Truth, a highly active, lightweight serum texture applied first. Following this is The Protection, a hydrating barrier cream best suited to normal or mildly dry conditions. Finally, The Bliss is the richest component, designed for intensive protection or increased lipid requirements, perfect for harsh weather or nighttime use. This progressive layering system means the products can be applied individually, combined or strategically layered, creating a truly customisable routine.

Available as a premium gift or discovery set in three 10ml glass travel sizes, SKŌUD is offering an elegant and healthy introduction to the next generation of personalised skin health, rooted firmly in clinical authority.

Discover more here.

photography. courtesy of Nadia Del Dò (portrait), Stephan Abry (product)
words. Gennaro Costanzo

moisturizer. Dr Jart+ Ceramidin™ Skin Barrier Moisturising Milky Lotion
opposite
lip gloss. Rhode Peptide Lip Treatment

Discover the products that feel buttery smooth on your skin in this Schön! online editorial photographed and art direction by Chloe Coates with props by Julie Belinda Landau. 

face spray. Rhode Glazing Mist + LANEIGE Cream Skin Cerapeptide Mist
opposite
cleanser. ELEMIS Superfood AHA Glow Cleansing Butter

lip balm. Kylie Skin Lip Butter
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lip balm. Kylie Skin Lip Butter

This Schön! online editorial has been produced by

photography + art direction. Chloe Coates
props. Julie Belinda Landau

dress. Dolce & Gabbana
jewellery. Messika
MAKE UP FOR EVER
HD Skin Face Essentials Palette with Highlighters in Harmony 01
12 Flash Color Case Multi-Use Palette
Aqua Resist Graphic Pen 24-Hour Waterproof Intense Eyeliner in 01 Black
Aqua Smoky Extravagant Waterproof Volume Precision Mascara
opposite
dress. Versace
jewellery. Van Cleef & Arpels
Victoria Beckham Beauty
Satin Kajal Liner in Black
Posh Balm in Glacé
Vast Lash Mascara
Babyblade Eyebrow Pencil in Medium Brown
Posh Lipstick in Jump

In the season of reinvention, betrayal (“la trahison”) becomes a catalyst. This Schön! 49 editorial unravels the moment the old self turns its back on who it once was. With an emphasis on jewellery, watches keep the score, chains act as armour, and rings embolden the wearer. Lensed and directed by photographer Erez Sabag, this story steps into the split second where loyalty to the familiar dissolves. Creative direction and fashion is by Newheart Z. Ohanian who adorns model Kamila in looks by Messika, Miu Miu, Pomalleto and others. Hair is by stylist Jenn Covington-Bowers with make up by artist Virginia Vera.

View the full editorial and interview in Schön! 49.

earring. Pomalleto
MAC Cosmetics
Studio Radiance 24hr Luminous Lift Concealer in NC10
New Studio Fix Powder Plus Foundation in NC10
Prep + Prime Fix+ Matte
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stole. Miu Miu
rings. Piaget
Valentino Beauty
Very Valentino 24 hour wear Liquid foundation in Light Ambra 2
Go Clutch + Minirosso
Twin Liner Eyeliner in Black & Nero
Color-Flip Eyeshadow Palette in When in Roma 01

jacket. Fendi
jewellery. Pomellato
Shiseido
Eudermine Activating Essence
Synchro Skin Soft Blurring Primer
Synchro Skin Self-Refreshing Foundation SPF30 in Porcelain 140
MicroLiner Ink 05 in White
ColorGel LipBalm 108 in Lotus Sheer Mauve
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dress. HYKE
jewellery. Boucheron
Prada Beauty
Refine Blurring Extending Primer
Reveal Skin Optimizing Foundation in LN5
Light Glowing Highlighter Powder in 01 Champagne
Light Glowing Lip Oil Stick in U019 Brown
Pradascope Lash Extending Mascara in 01 Nero

Get your print copy of Schön! 49 at Amazon Globally, Amazon Germany, Amazon France, Amazon Italy, Amazon Spain, Amazon Netherlands, Amazon Poland, Amazon Belgium, Amazon Sweden and the UK Schön! store.

Download your favourite cover now at the Schön! store.

This Schön! 49 editorial is produced by

photography + direction. Erez Sabag
creative direction + fashion. Newheart Z. Ohanian @ B&A Agency
model. Kamila @ Muse Management NYC
casting. Barbara Pfister @ Barbara Pfister Casting
hair. Jenn Covington-Bowers @ Art Dept Agency using Hairstory
make up. Virginia Vera
videography. Erez Sabag + Jon Bewley
editing. Erez Sabag + Newheart Z. Ohanian
photography assistant. Eliana Orly
fashion assistant. Aminah Haddad
digital tech. Lila Sabag
retouch. BNKR by Alon de Playa Negra
location. Erez Sabag Studio