Hackett London has officially landed on Berlin’s prestigious Kurfürstendamm Avenue, bringing a slice of British refinement to the heart of Germany’s capital. The new store, located at 201 Kurfürstendamm, marks the brand’s second Berlin location and its sixth full-price store in Germany.
Walking into the store feels like stepping into a carefully curated world of British heritage. The interior design seamlessly blends Hackett’s signature sophistication with a modern sensibility. Vintage furniture and unique props create a space that’s as much about atmosphere as it is about menswear — a nod to the brand’s Savile Row-inspired elegance.
Berlin’s fashion scene is known for its embrace of both global trends and individuality, making Kurfürstendamm the ideal stage for Hackett’s arrival. The store offers a full range of Hackett’s collections, including Hackett London, Hackett Heritage, and the exclusive No.14 Savile Row line. It’s a one-stop destination for those who appreciate fine tailoring and craftsmanship, whether you’re after a sharply cut blazer or casual essentials with a touch of polish.
This opening also reflects a broader trend: Berlin’s rise as a global fashion capital. The city has become a hub for luxury brands, and Hackett’s presence adds a layer of British sophistication to the mix. As fashion increasingly blends heritage with contemporary design, Hackett’s ethos — classic yet evolving — feels right at home here.
photography. Hackett London
words. Gennaro Costanzo