chanel | le19m touches down in tokyo

If you’ve ever wondered what would happen if the spirit of a Parisian crafts village packed its bags and hopped a flight to Tokyo, wonder no more. This autumn, the 52nd floor of the Mori Tower will be transformed by la Galerie du 19M Tokyo, a living, dazzling tribute to the art of making — as only Chanel’s art house le19M can serve it up.

From September 30 to October 20, 2025, le19M swaps the boulevards for the city lights, inviting Tokyoites (and the curious) to step into a wonderland where Japanese finesse and French flair high-five across every corner. The show is nothing shy of an immersive playground. You’ll encounter master artisans, mind-bending installations, hands-on workshops, and a cultural relay race between heritage and hot-off-the-bench innovation.

Opened in 2021 on the edge of Paris and Aubervilliers, le19M is Chanel’s sprawling 25,000-square-metre hub dedicated to the Métiers d’art — the rare, specialised crafts behind haute couture. Designed by Rudy Ricciotti, it brings together 11 historic Maisons d’art and over 700 artisans under one roof, from embroiderers and pleaters to feather workers and goldsmiths.

La Galerie du 19M Tokyo marks a new chapter in the long-running creative conversation between Chanel and Japan. That bond dates back to Gabrielle Chanel’s own fascination with Japanese aesthetics and has unfolded across decades, from the Maison’s first Tokyo show in 1978 to its landmark Métiers d’art presentation at the Ginza flagship in 2004.

“Since 1985, when Chanel acquired the first Maison d’art, it has dedicated itself to preserving tradition and heritage, ensuring the continuity of culture and knowledge, while embracing innovation, and thereby shaping the future of craftsmanship,” says Tsuyoshi Tane, architect and founder of ATTA.

The programme kicks off with Le Festival, an installation imagined by Paris-based creative studio ATTA under the artistic direction of Tane. Moving through raw materials to finished pieces, it offers a material-first journey into textile, glass, ceramic and paper — such as raw wool, and glittering beads, to name a few. 

The central exhibition, Beyond Our Horizons, brings together heritage artisans and next-generation makers from both Japan and France. With approximately 30 artists, artisans, and ateliers from both countries, this creative summit feels like a gathering of minds. The exhibition takes on the vibe of a walk through a secret artisan village, where the only map is your own curiosity. Expect glass, clay, embroidery, ancient family techniques, and maybe a little French panache sprinkled on top. 

“For almost 20 years, Japan has been a source of inspiration for me. Discovering Japan for the first time is a visual shock. You lose your bearings and yet every detail fascinates me,” says Eric Pillault, artistic director of la Galerie du 19M Tokyo. “Through this project, I wanted to pass on these cultural references and graphic influences, these small, simple, and elegant fragments, which are an infinite source of inspiration for me.”

Visitors get a foretaste through six standout profiles, from French sculptor Clara Imbert, whose ritual-like forms fuse metal and symbolism, to Akiko Ishigaki, the Okinawan textile master who’s spent decades restoring ancestral techniques on Iriomote Island. There’s also Simone Pheulpin, whose tightly folded cotton sculptures mimic geological formations, and the Kojima Shoten family, lantern makers with 10 generations of Kyoto heritage. Ceramist Eiraku Zengorō, the 18th in a storied line of tea artisans, melds tradition with his own contemporary rhythm, while multidisciplinary artist Xavier Veilhan, known for installations that blur space, sound and sculpture, brings past Chanel collaborations and global acclaim to the fold.

If embroidery is your jam (and honestly, why wouldn’t it be?), Lesage’s centennial retrospective will leave you starry-eyed. Known for its ornate embroidery and signature tweeds, the atelier opens its archive of 75,000 samples — from Dior to Gaultier to Chanel, of course — offering a rare look at the craftsmanship that’s shaped couture for a century.

Visitors can join embroidery sessions with Lesage artisans, make upcycled objects, explore a curated pop-up bookstore and concept shop, or follow an audio guide narrated by director Momoko Ando. Children’s creative workshops and a tea break space add to the open-access feel.

The visual identity of the space comes from Pillault, whose work mixes Kyoto minimalism with Parisian flair. Editorial contributors include Shinichiro Ogata (SIMPLICITY), designer Aska Yamashita (Maison des Rêves), researcher Kayo Tokuda (Keio University), and sociologist Yoichi Nishio (Musashino Art University).

“At le19M in Paris, inspiration stirs and overflows from deep within. It is a place where exquisite craftsmanship awakens the senses and sets the heart alight,” says Ando. “Each creation is touched with care, filled with soul, and brought to life by the artisan’s hand — a pure expression of the creative instinct born from nature itself.”

Chanel’s mega-project is dedicated to ensuring that traditional technique gets a fresh coat of relevance, in Paris, Tokyo, and beyond. If you need an excuse to experience the inventive vitality of two cultures in one sky-high space, this is it.

Find out more here.

photography. Alix Marnat, Angèle Châtenet, Charlotte Robin, Chloé Le Reste, Clarisse Aïn, Jonathan LLense, Sophie Schiano di Lombo, Laurent Poleo-Garnier, Yukinori Hasumi
words. Gennaro Costanzo