backstage at london | bodybound

BODYBOUND sent out missives of peace for their Spring/Summer ’18 collection, shown during London Fashion Week Men’s. Channelling the summer of love – with models bearing messages of love – BODYBOUND presented beautifully crafted pieces, with intricate embroideries, in floral form and with the peace symbol omnipresent. Complete with a Patti Smith soundtrack, the emotional uplifting effect of the collection created a poetic space to escape the violence of current socio-political paradigms. Photographer Ieva Lasmane takes us behind-the-scenes to discover the collection up close.

Photography / Ieva Lasmane

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excentric molecules

top. Mugler

Credits

Step into a hazy daydream with models Anna Pavlova and Tess Hoentjen photographed and styled by Catalina Agudelo with make up by artist Julia Masferrer.

jacket. Marc Juan
top. Calvin Klein
shoes. Miu Miu
opposite
jacket. Vintage
top. Calvin Klein
short. Dolce & Gabanna
shoes. Miu Miu

Credits

jacket. twiggy
top. Calvin Klein
shoes. Miu Miu
trousers. Adidas Vintage
opposite
jacket. twiggy
top. Calvin Klein
shoes. Miu Miu
trousers. Adidas Vintage

Credits

jacket. Vintage
top + jeans. Calvin Klein
shoes. Miu Miu
opposite
jacket. Marc Juan
top. Calvin Klein
shoes. Miu Miu

Credits

shirt. twiggy

Credits

top. Mugler

Credits

shirt. twiggy
shoes. Miu Miu
trousers. Adidas Vintage
opposite
shirt. twiggy
shoes. Miu Miu
trousers. Adidas Vintage

Credits

jacket. Vintage
top. Calvin Klein
short. Dolce & Gabanna
opposite
jacket. Vintage
top. Calvin Klein
short. Dolce & Gabanna
shoes. Miu Miu

Credits

full look. Marc Juan
opposite
full look. Marc Juan

Credits

top. twiggy
trousers. Loewe

Credits

This Schön! editorial has been produced by

photography + fashion. Catalina Agudelo
models. Anna Pavlova + Tess Hoentjen @ Two Management Barcelona
make up. Julia Masferrer

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mayfair’s finest | helen anthony and the art of craftsmanship

full look. Helen Anthony

Credits

Tucked away in the heart of Mayfair, the new Helen Anthony flagship store stands as a striking symbol of the brand’s unwavering dedication to luxury, elegance, and contemporary refinement. Spanning three thoughtfully designed floors, the boutique captures the spirit of the Helen Anthony identity — offering a sophisticated, immersive space that invites clients into a world of timeless fashion and artisanal craftsmanship.

Each floor unveils a unique ambiance: the sleek, minimalist main showroom sets a modern tone, while smaller, curated rooms offer a more intimate setting where the meticulous details of each collection can be fully appreciated. With its refined aesthetic and elegant simplicity, the store provides the ideal canvas for Helen Anthony’s expertly tailored creations to shine, allowing clients to experience the brand in its truest form.

More than just a retail destination, the boutique offers bespoke services within a carefully curated environment, appealing to those who seek exclusivity, personal attention, and an elevated fashion experience. Renowned for its precision tailoring and graceful silhouettes, Helen Anthony masterfully fuses bold design with timeless sensibility. Each collection, crafted from the finest fabrics, reflects a harmonious balance of modernity and tradition — designed for individuals who appreciate enduring style and confident elegance.

To celebrate the latest collection, an intimate photoshoot was staged in and around the flagship store’s prestigious Mayfair setting. This location was chosen not only for its visual appeal but also as a tribute to the brand’s roots and its deep connection to the neighborhood — reinforcing Helen Anthony’s ties to heritage, sophistication, and elevated design. By seamlessly blending fashion with place, it highlighted how each garment reflects Helen Anthony’s core values — transforming clothing into a narrative of identity, purpose, and refined taste.