thread blossom | rokh ss25

“We’ve always been working and heavily studying on how to manipulate things. Even if it’s a garment or a pattern,” said Rok Hwang backstage at the SS 2025 show. “This time, we focused significantly on the fabric itself. Our goal was to explore how to reshape and handcraft it, allowing the material to evolve through various stages of form.” This season, Hwang crafted a collection that feels less like fashion and more like a poetic experiment in transformation. 

Unveiled in Paris, Thread Blossom builds on a concept that is both intimate and innovative where discarded materials take centre stage and are reborn as delicate, hand-sculpted floral forms. The collection is primarily composed of leftover lace, threads, and textiles, which have been carefully reshaped into something wholly unexpected. Think of it as slow fashion with an avant-garde edge — garments that wear their history on their sleeves, quite literally, and invite you to engage with them on a more thoughtful level.

A captivating play unfolds through the juxtaposition of puffy, ruffled tops alongside more structured and asymmetrical pieces, such as pleated trousers and beaded jeans. Garment manipulation remains at the forefront, showcased through a series of ‘wrapped’ looks and reworked suits that draw inspiration from ballet aesthetics. The fabric bouquet tops paired with low-rise, oversized trousers and jeans exemplify this intriguing contrast.

Frilled miniskirts are layered over looser trousers, while several pieces feature asymmetrical hemlines or unexpected cutouts. Accessories offer a delightful array of choices: floral metal glasses add a whimsical touch to the office look, and leg warmers paired with ballet shoes evoke a playful spirit. The colour palette transitions from earthy, soft tones to vivid reds, pale pinks, and blues, enhancing the collection’s dynamic character.

At its core, Thread Blossom carries a powerful message: beauty can be found in what’s left behind, in the fragments and the forgotten. And perhaps, in Rok Hwang’s hands, those forgotten pieces have never felt more alive.

Explore the collection at rokh.net

photography. Rokh
words. Gennaro Costanzo

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