Schön! 27 | cosmopolite

Top / Ashish
Jumper worn under / Pascal Millet
Coat / Johanne Dindler
Shorts / Janni Turtiainen
Shoes & necklace / Dior
Opposite
Coat / Alan Taylor
Waistcoat / Maison Martin Margiela
Shirts worn as sleeve / Katie Eary
Trousers / Ashish

Credits

Eclectic styling and eccentric wiggery play a key role in this Schön! issue 27 exclusive by photographer Oliver Lee Shipton and stylist Tomas C. Toth. With pieces by Dior, Maison Martin Margiela and Ashish, this editorial explores the boundaries of gender and the limits of layering.

Coat / KTZ
Jumper / Iceberg
Opposite
Jumper & trousers / Dior Homme
T-Shirt / NA DI Studio
Jumper worn under / Maison Martin Margiela
Shorts / Ge Bai
Coat tied around waist / Issey Miyake Men
Coat as skirt / Christopher Shannon
Jumper as skirt / Avelon
Gloves / Sibling
Scarf / Iceberg
Necklace worn as bracelet / Chaca
Boots / KTZ

Credits

Jumper & gloves / Dolce & Gabbana
Shirt / Katie Eary
Sequin Jacket around waist / Filles à papa
Trousers / Ktz
Shoes / Xander Zhou
Opposite
Coat / Martina Spetlova
Jumper / Iceberg

Credits

Coat & shorts / Gareth Pugh
Dress / Thomas Tait
Jumpsuit & boots / Ktz
Opposite
Jacket & scarf / E. Tautz
Jacket (worn under) / Janni Turtiainen
Coat underneath / Ge Bai
Top / Martina Spetlova
Gloves / Dolce & Gabbana
Belt / Sibling
Necklace / Ktz

Credits

This Schön! issue 27 exclusive editorial was produced by

Photography / Oliver Lee Shipton
Styling / Tomas C. Toth
Models / Benjamin Jarvis @ Tomorrow Is Another Day, Nathan Jones @ Models 1, Billie Turnbull @ Select
Make Up / Nóra Belovai using MAC Cosmetics & Dr. Hauschka
Hair / Jonathan De Francesco using Wonderful Hair Extensions & Shu Uemura
Set / Danny Hyland
Photography Assistant / Chris Jaxon
Styling Assistants / Hermes Cevera & Steven Doan

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shedding skin

shirt + skirt. COS
opposite
dress. Sudi Etuz

Credits

In this renewal-inspired editorial, Schön! celebrates transformation, strength, and empowerment. The “shedding skin” motif symbolizes letting go of the old and embracing a bold, unapologetic self within. Photographed by Cengizhan Ergün with videography by Çağla Polat and Burak Bacacı. Creative direction for the editorial is by İrem Derya Kaplan who also styles Eva Varlamova in looks by Burberry, H&M Edition, Sudi Etuz, and others. Hair by stylist Diyar Şekel with make up by Birce Selçik.

full look. Sudi Etuz
shoes. H&M Edition
gloves. Eli Peacock
opposite
full look. Burberry

Credits

dress. H&M Edition
leggings. Calzedonia
opposite
full look. Maje

Credits

full look. Burberry
opposite
dress. Sudi Etuz

Credits

full look. Sudi Etuz
shoes. H&M Edition
gloves. Eli Peacock
opposite
dress. The Kooples
shoes. COS

Credits

full look. Burberry
opposite
full look. Burberry

Credits

dress. H&M Edition
leggings. Calzedonia
opposite
jacket + skirt. H&M Edition
shirt. Maje

Credits

This Schön! editorial has been produced by

photography. Cengizhan Ergün
creative direction + fashion. İrem Derya Kaplan
talent. Eva Varlamova @ Tanks Management
hair. Diyar Şekel
make up. Birce Selçik
videography. Çağla Polat + Burak Bacacı
production agency. C2 Production & Studio
producer. Mustafa Caner
colorist. Didem Yılmazer
photography assistant. Bedirhan Topçu
fashion assistant. Tuana Sofuoğlu
production asisstant. Sabri Çolak

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h&m | magda butrym

H&M unveiled its eagerly awaited collaboration with Magda Butrym in spectacular fashion last night at Berlin’s legendary Funkhaus. The rose — a key symbol in the collection — was brought to life in breathtaking form. A striking central installation featured curated looks framed by lush floral arrangements, merging Magda Butrym’s romantic aesthetic with Berlin’s unmistakable edge.

Launching online and in select stores on April 24, 2025, the collection made a bold statement with its fusion of strength and femininity. Notable attendees such as Toni Garrn, Lena Gercke, Jihoon Kim, Emilia Schüle, Xenia Adonts, and Gizem Emre embodied the essence of the collection throughout the evening. Guests were treated to a captivating dance performance choreographed by Franka Marlene Foth, alongside electrifying DJ sets from Cate Underwood and Iga Drobisz. The event exuded an intimate yet vibrant energy, celebrating individuality, femininity, and the spirit of creative collaboration.

The collection will be available online at hm.com and in selected stores from April 24, 2025.

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the silent parade

jacket + skirt. Evelina
shoes. Lea Swarovski

Credits

Join the silent parade in this Schön! visual captured by Lorenzo Marzi with fashion by Alda Cleofe Sterli who styles models Tess Noreen Grootjen, Arek John and Siyan Guo. Hair by stylist Dominique Ascione and make up by Rossella Pastore with set design by Bianca Girardi.

top. The Row
dress on top. Mayali Studio
dress underneath. Rizpoli
shoes. Jil Sander
opposite
dress. Giulia Mauro

Credits

left to right
Arek wears
jacket. Francesco Fiorini
dress. Jil Sander
shoes. Bottega Veneta
Siyan wears
shirt. Lemaire
skirt. Fax Copy Express
shoes. Jimmy Choo
opposite
dress. Evelina
shoes. Hereu
ruffs. Hardcore Circus

Credits

hat. Ilariusss

Credits

jacket + skirt. Evelina
opposite
dress. Sportmax
hat. Ilariusss

Credits

left to right
Siyan wears
full look. Del Core
Tess wears
dress. Mayali Studio

Credits

top. Recto
trousers + shoes. Hardcore Circus
bracelet. Arianna Fabiano
opposite
jacket. Evelina

Credits

dress. Jordan Luca
crinoline. Lorenzo Seghezzi

Credits

left to right
Arek wears
blazer, shirt + skirt. Arthur Arbesser
Siyan wears
dress + trousers. Giulia Mauro
shoes. Ann Demeulemeester
Tess wears
body. Maria Gringeri
ruffs + socks. Hardcore Circus