Always a Schön! favourite, Casablanca presented a Spring/Summer 2025 collection that captured an unexpected, enigmatic portrait of Los Angeles, blending the city’s contrasting subcultures with a vibrant homage. Inspired by LA’s underground scenes, founder Charaf Tajer explored the Mexican-American Lowrider movement, surf, and skate cultures, merging them with Moroccan-French influences. Through opulent tailoring, psychedelic patterns, and metallic evening wear, the collection reimagines LA’s iconic spirit—a paradox of darkness and glamour—transposed to Paris with the flamboyant confidence of a city that is ever-evolving. Schön! takes with backstage with photographer Kraaps capturing all the pre-show excitement.
photography. Kraaps
