For the Dior Spring 2025 Men’s collection, Kim Jones redefines modern masculinity with a fresh, bold take on classic wardrobe staples. The collection brings together the best of tradition and subversion, merging subculture influences with couture refinement. It’s a line designed for every moment, blending formal elegance with everyday wear.
Photographed by Rafael Pavarotti, the campaign captures this duality against striking natural landscapes, adding depth to the collection’s themes. The iconic trench coat is reimagined in a three-in-one version, playing with cut and construction for an innovative twist on a classic. Meanwhile, the bomber jacket gets a luxurious makeover in deep burgundy leather, adorned with the words “Christian Dior Couture,” adding an ultra-luxe touch to a utilitarian staple.
Jones also rethinks tailoring with fluid suit jackets in technical canvas, paired effortlessly with cotton fleece pants, creating silhouettes that are both relaxed and refined. It’s a powerful combination of the comfort and casual wear with the sophistication of sartorial design. Denim trousers, in particular, get this treatment now featuring tartan turn-ups.
Accessories in the collection stay true to Dior’s signature fusion of codes. From the Dior Gravity leather bags to the roll-top backpack with the striking Dior 8 buckle, each piece reflects the seamless blend of function and style. The Dior Sahara Desert boots also stand out, with bold volumes and minimalist uppers, showcasing simplicity at its finest.
The modern Dior man has many different facets and Kim Jones is here to remind us that elegance has no gender.
Discover the collection here.
photography. Rafael Pavarotti
words. Gennaro Costanzo