red reverie

opposite
headpiece. Handmade

Credits

Red hues are the colour of 2025 in this Schön! editorial photographed by Virginia Di Mauro with fashion by Svitlana Otosa who styles model Ye Jia Yun in looks by Max Mara, Stuart Weitzman, and others. Hair and make up by artist Mariangela Palatini.

shirt. Max Mara
shoes. Stuart Weitzman
round accessory upon shirt. Handmade
tights. REFORMATION
opposite
headpiece. MAX&Co

Credits

stole. Stylist’s Own
headpiece. MAX&Co
opposite
trench coat. Max Mara
shirt. Maison Margiela
underwear. ERES
headpiece. MAX&Co
lace tights. Calzedonia

Credits

bordeaux shirt. Max Mara
flower shoes + earrings. Handmade
bordeaux tights. Wolford

Credits

coat. Max Mara
shirt. Versace
headpiece. Handmade
opposite
shirt. Maison Margiela
corset. Stylist’s Own
skirt. Calzedonia
headpiece. Handmade
tights. REFORMATION

Credits

trench coat. Max Mara
shirt. Maison Margiela
headpiece. MAX&Co
opposite
shirt. Max Mara
headpiece. Handmade
stole. MAX&Co
tights. REFORMATION

Credits

bordeaux trench coat. BLUMARINE
headpiece. Handmade
opposite
bordeaux trench coat. BLUMARINE
boots + headpiece. Handmade

Credits

This Schön! editorial has been produced by

photography. Virginia Di Mauro
fashion. Svitlana Otosa
model. Ye Jia Yun @ Fashion Model Management
hair + make up. Mariangela Palatini
digital retouch. Olya Kushyk
paper giant flower prop. Lucia D’Oria Fairy Lu Creative

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shedding skin

shirt + skirt. COS
opposite
dress. Sudi Etuz

Credits

In this renewal-inspired editorial, Schön! celebrates transformation, strength, and empowerment. The “shedding skin” motif symbolizes letting go of the old and embracing a bold, unapologetic self within. Photographed by Cengizhan Ergün with videography by Çağla Polat and Burak Bacacı. Creative direction for the editorial is by İrem Derya Kaplan who also styles Eva Varlamova in looks by Burberry, H&M Edition, Sudi Etuz, and others. Hair by stylist Diyar Şekel with make up by Birce Selçik.

full look. Sudi Etuz
shoes. H&M Edition
gloves. Eli Peacock
opposite
full look. Burberry

Credits

dress. H&M Edition
leggings. Calzedonia
opposite
full look. Maje

Credits

full look. Burberry
opposite
dress. Sudi Etuz

Credits

full look. Sudi Etuz
shoes. H&M Edition
gloves. Eli Peacock
opposite
dress. The Kooples
shoes. COS

Credits

full look. Burberry
opposite
full look. Burberry

Credits

dress. H&M Edition
leggings. Calzedonia
opposite
jacket + skirt. H&M Edition
shirt. Maje

Credits

This Schön! editorial has been produced by

photography. Cengizhan Ergün
creative direction + fashion. İrem Derya Kaplan
talent. Eva Varlamova @ Tanks Management
hair. Diyar Şekel
make up. Birce Selçik
videography. Çağla Polat + Burak Bacacı
production agency. C2 Production & Studio
producer. Mustafa Caner
colorist. Didem Yılmazer
photography assistant. Bedirhan Topçu
fashion assistant. Tuana Sofuoğlu
production asisstant. Sabri Çolak

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the silent parade

jacket + skirt. Evelina
shoes. Lea Swarovski

Credits

Join the silent parade in this Schön! visual captured by Lorenzo Marzi with fashion by Alda Cleofe Sterli who styles models Tess Noreen Grootjen, Arek John and Siyan Guo. Hair by stylist Dominique Ascione and make up by Rossella Pastore with set design by Bianca Girardi.

top. The Row
dress on top. Mayali Studio
dress underneath. Rizpoli
shoes. Jil Sander
opposite
dress. Giulia Mauro

Credits

left to right
Arek wears
jacket. Francesco Fiorini
dress. Jil Sander
shoes. Bottega Veneta
Siyan wears
shirt. Lemaire
skirt. Fax Copy Express
shoes. Jimmy Choo
opposite
dress. Evelina
shoes. Hereu
ruffs. Hardcore Circus

Credits

hat. Ilariusss

Credits

jacket + skirt. Evelina
opposite
dress. Sportmax
hat. Ilariusss

Credits

left to right
Siyan wears
full look. Del Core
Tess wears
dress. Mayali Studio

Credits

top. Recto
trousers + shoes. Hardcore Circus
bracelet. Arianna Fabiano
opposite
jacket. Evelina

Credits

dress. Jordan Luca
crinoline. Lorenzo Seghezzi

Credits

left to right
Arek wears
blazer, shirt + skirt. Arthur Arbesser
Siyan wears
dress + trousers. Giulia Mauro
shoes. Ann Demeulemeester
Tess wears
body. Maria Gringeri
ruffs + socks. Hardcore Circus

Credits

full look. Del Core
opposite
top + skirt. Cristiano Burani
shoes. Jeffrey Campbell

Credits

skirt. Cristiano Burani
opposite
dress. Mayali Studio
earrings + belt. Arianna Fabiano

Credits

top + skirt. Jordan Luca
crinoline. Lorenzo Seghezzi

Credits

This Schön! editorial has been produced by

photography. Lorenzo Marzi
fashion. Alda Cleofe Sterli
models. Tess Noreen Grootjen @ Select Model, Arek John + Siyan Guo @ The Lab Models
hair. Dominique Ascione
make up. Rossella Pastore
set design. Bianca Girardi
video editing + color. Lorenzo Marzi + Nicolò Bassetto
video sound. Matteo Salviato
fashion assistants. Federica Vittoria Lucia + Carlotta Battistini
lighting assistant. Nicola Cattelan
location. Lentek, Corsico (MI)

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j’eux d’enfants

top. Saint Laurent
top. Marni
skirt. Miu Miu
shoes. Lariulà
opposite
jacket. Dolce Gabbana
skirt. Marni
shoes. Madison Maison

Credits

Girlhood; the state or time of being a girl. Explore how Matteo Delli Colli captures this essence and period of time in this Schön! editorial art directed and styled by Stela Plaka who dresses models Agul Deng and Sara Stevanovic in looks by Marni, Saint Laurent, Dolce & Gabbana, and others. Make up by artists Cinzia Moioli and Vanessa Sacchetto.

left to right
leather dress. Le Cuir Perdu
jewellery. Pavé The Way® Jewelry
top. Missoni
trousers. COS
shoes. Madison Maison
opposite
jacket. BERGIE by GIORGIANDREAZZA
top + skirt. Missoni
gloves. Paola Preti