The story is inspired by the 20th century Futurism art movement. The decisions on colours and composition rhythms are influenced by the artworks of Gino Severini, and Umberto Boccioni. The images reference the characteristics of futurism: speed, movement, youth, and distortion of shape and colour in movement. Styling refers to the 1920 – 1930s fashion, but also to geometric and distorted shapes, presenting the character as a sculpture.
This Schön! online exclusive is photographed by Andrew Gough on a set designed by Chao-Chi Lau. Model Xia Xuchengxin wears selections from Maison Margiela, Alvaro Mars, JUNLI and others styled by Alena Oklar, who also art directed the piece. Hair for the piece is by Saya Hashimoto and make up is by Naomi Hashida.
This Schön! online exclusive has been produced by
photography. Andrew Gough
art direction + fashion. Alena Oklar
model. Xia Xuchengxin @ Elite Modeling Agency Network
make up. Naomi Hashida
hair. Saya Hashimoto
set design. Chao-Chi Lau
Schön! Magazine is now available in print at Amazon,
as ebook download + on any mobile device