
McLaren Formula 1 Team Driver Lando Norris
This July, high-end travel brand TUMI and McLaren turned up the pace at the 2025 Goodwood Festival of Speed, celebrating their latest co-branded travel and lifestyle collection with high-octane energy, immersive experiences, and exclusive product moments. From on-track thrills to personalisation stations, the partnership came to life in full speed and style.
“Our partnership with McLaren has always been about more than just product — it’s about pushing boundaries and creating experiences that reflect how our customers live, move, and perform,” said Victor Sanz, Creative Director of TUMI. “Bringing this collection to life at Goodwood, surrounded by the energy and innovation that defines the Festival of Speed, felt like the perfect expression of our continued evolution with McLaren.”
With McLaren’s Formula 1 driver Lando Norris at the wheel of the visuals, the TUMI | McLaren 2025 collection accelerates from the runway to the road, every carry-on and backpack infused with the thrill of the track. McLaren’s striking ‘Supernova Silver’ has inspired a new finish: the fresh ‘Super Grey.’
Designed with movement and performance in mind, the line features five refined silhouettes: the Aero International Expandable Carry-On, Aero Extended Trip Case, Velocity Backpack, Torque Sling, and Remex Accessory Kit. Each piece fuses McLaren’s signature Papaya accents with Tegris™ composite panels and CX6® carbon fibre, delivering travel solutions that balance technical innovation with sleek, elevated design.
The excitement carried onto the track as former Pussycat Dolls member Kimberly Wyatt took over the iconic Goodwood Hillclimb, embodying the spirit of innovation and performance shared by both brands. Inside McLaren House, guests were invited to the TUMI Personalisation Studio, offering complimentary monogramming designed to reflect the brand’s commitment to purposeful luxury. As a thoughtful takeaway, attendees also received an exclusive TUMI Alpha luggage tag, created to commemorate the occasion.
The TUMI | McLaren 2025 collection is available now at TUMI retail stores worldwide, select premium stockists, and online.
photography. courtesy of McLaren
words. Gennaro Costanzo


































































