Let Gustav Magnar Witzøe (re)introduce himself to you. Although he’s known for his modelling work, being fashion’s it-boy, and acting as a front row staple at every fashion show, it may surprise you that what really grounds Witzøe is his philanthropic efforts.
When speaking with Schön! for his Schön! 44 cover story, Witzøe just returned from East Africa. Every day, he spent six hours driving back and forth between schools in support of the W Initiative, a foundation dedicated to improving the living conditions of children. The work the initiative is doing at the moment? Providing schools with better sanitary facilities to help young girls improve their menstrual health. “They have a lot of problems with girls quitting school because they don’t have places to change or pads to use,” Witzøe explains. “Even the boys were helping the girls make reusable pads.
For Witzøe, everything stems from his childhood. An only child, Witzøe grew up in Frøya, a small island off the coast of Norway. When he reaches back to his past and looks at his own coming of age story, he feels a sense of gratitude. “I’m so lucky to have had such a safe and good childhood. So, I try to give that to more people,” Witzøe asserts. “Coming from the really privileged background that I have, I think I should put it to some good use, and I feel like this is the best use of my time I can give.”
Above all, Witzøe just wants to make his mark on the world — whether that’s through fashion, modelling, charity work, and everything in between. Balancing it all as a newly minted 30-year-old isn’t easy, but Witzøe is getting used to it. “I think the expectations of turning 30 are actually way worse than turning 30. I was pretty sure I would have my life 100% figured out… but no,” he laughs.
This digital cover + editorial from Schön! 44 has been produced by
photography. Antonio Dicorato @ Tristan Godefroy
fashion. Céline Laviolette
talent. Gustav Magnar Witzøe @ Idol Looks wearing LGN LOUIS GABRIEL NOUCHI
hair. Barthélémy Joris
make up. Hina Suleman
digital op. Carole Durosoy
videography. Ole Martin Halvorsen
photography assistant. Matheus Agudelo
fashion assistant. Alexandra Nicolaidis
production. Elsa Blanchard
location. Ecrin des Invalides, Paris
words. Mehdi Bensalah