NYFW : Tadashi Shoji SS14

Deliciously Sweet Liberation

Photo Credit: HL Group

Photo Credit: HL Group

For his Spring/Summer 2014 collection, Tadashi Shoji took classic, feminine silhouettes and added checker patterns with lace to redefine the modern woman. Reminiscent of the 1920s, his designs incorporated a flapper spirit with fringe, tulle, and feathers. The Japanese-born, American fashion designer envisioned his woman as one with confidence and sweet femininity.

Pink flowers were projected on the wall, creating a romantic atmosphere. The first model entered the scene to the electric sounds of Mark Minor’s ‘Midnight’. Her hair was loose and tousled, makeup natural with a sweet lip. She donned a frosted jade short sleeve cropped top and a full skirt dress made from silk organza. Shoji cut tops short and subdued geometric shapes with soft materials.

“The clothes were light and spring elegant,” commented Jeffrey Clark Grossman, fashion and portrait photographer. “It’s the type of look I’d want to see my woman wear in warm weather or even when I’d take her on a night out. The garments were airy, flowing, the right colours, and the right shape.”

Photo Credit: HL Group

Photo Credit: HL Group

In an assortment of knee-length dresses, Shoji encrusted bodices with clusters of radiant crystals. Full skirts were made lighter with airy tulle and shimmering silk. The dark waves of Austra’s ‘Home’ crashed upon the fashion show tent walls as the Shoji woman displayed waist-trimming dresses. Adorned in ethereal gowns decorated with ostrich-feathered fringe, she dresses to be noticed.

Shoji made use of sweet, cupcake icing colours such as frosted jade, lavender, and ivory. He incorporates intricate sequin beading and plays with structured lines as the tiers of a cake. Almost tempting to eat, the garments also included transparent layers of pastels such as light pearl, lemon, and pale pink.

The final set of gowns brought us back to a vintage era with a black scallop and grid corded gown and dresses made of tulle and fringe. The models moved with such ease as the light fabrics set them free. They shone from the sequins and took flight from the billowing silks. The Shoji girl embodies delicious freedom.

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Photo Credit: HL Group

Photo Credit: HL Group

Words / Sheri Chiu
Follow her on Twitter @schiuonthis

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