backstage buzz | nyfw ss20 pt. four


New York Fashion Week continues and Schön! is here to cover it. We’re returning backstage with our photographers Andee Maher and Ashley Gallerani to give you a behind-the-scenes look of the goings-on of the week. This time, labels Custo Barcelona and Zimmermann take centre stage.

After signing a licensing agreement with Italian manufacturer Velmar, the fashion world was waiting with bated breath to see what the striking of such a deal meant for label Custo Barcelona. “Wet Paint,” the collection presented at this year’s New York Fashion Week, is their answer. Bright and lively pieces feature linear silhouettes that play on geometric forms. Additionally, NYFW saw the relaunch of a Custo Barcelona menswear line, hinting at big changes for the Spanish brand.

Lastly, we’re giving you a not-so-behind-the-scenes look at Zimmermann‘s show. Escaping the creeping chill of autumn, viewers were whisked to a summer wonderland. Zimmermann’s Spring-Summer collection is filled with intricate, lacy, flowing pieces perfect for the June and July sun. Pinks and marigolds breathed life into the collection, colours apparently inspired by Zimmermann’s childhood experiences in the Sydney summertime. Along with these pieces were more relaxed, tomboy-inspired works, featuring loose-hanging pieces and oversized fits.


Discover more about New York Fashion Week here. Check out the third part of our backstage coverage here.

photography. Andee Maher + Ashley Gallerani
words. Braden Bjella 


Schön! Magazine is now available in print at Amazon,
as ebook download + on any mobile device

by /

Tags: , , , , ,