interview | madison bailey

ruffle dress. Blumarine
heels. Black Suede Studio
stockings. Falke

Madison Bailey isn’t looking for an easy story. In fact, when asked whether she might be ready to play a character experiencing a little more joy, her answer is immediate: “Honestly? No.”

After seven years of outrunning danger, hunting treasure and surviving just about everything as Kiara in ‘Outer Banks’, you might expect otherwise. But Bailey has never been particularly interested in perfect endings. “You’re always surviving something,” she says. “Life is difficult.”

Maybe that explains why she seems so comfortable in the in-between. At 27, Bailey is closing one chapter and resisting the urge to neatly define the next. There’s a new independent film she can’t talk about yet, new music she’s waiting for the right moment to release, and a version of herself she’s still getting to know. For Bailey, that uncertainty isn’t something to solve. It’s kind of the point.

Schön! catches up with Bailey to talk about saying goodbye to Kiara, trusting her instincts, making sense of things through music and why life is better in the grey.

mini black dress. Shushu Tong
pump heels. Schutz
earrings. PK Bijoux
opposite
shirt + trousers. Avvenn
lace bra. Scarlett Gasque
croc mules. Black Suede Studio
earrings. Hefang
cuff bracelet. DEFAÏENCE

After seven years of ‘Outer Banks’, do you think your threshold for chaos is now completely unreasonable?

I think it’s prepared me for everything. I think it’s perfectly reasonable – I can handle all of the chaos and then some. Even on this new set that I’m working on right now, there have been a lot of things that I’ve been able to be well adjusted to, like things changing and the pace. So, if anything, I would say it’s helped me.

You were 20 when you started ‘Outer Banks’. Seven years later, do you feel like Kiara ended up becoming who you thought she would?

I think so. I think she was able to remain true to herself the entire time. Obviously, she went through things that I couldn’t have predicted, but I think at her core, she remained as sensitive and as strong as she always was.

Is there a part of Kiara that you think audiences never fully understood?

Maybe her loyalty to her friends. I think a lot of it comes from her craving for community and for people who are like-minded. The reason she pushes so far from her family and from the things she’s taught really comes from a place of wanting community.

People have probably asked you countless times how you’re similar to Kiara. What differences between the two of you became clearer the longer you played her?

We definitely think in two different spaces of logic. When we first started the show, I was coming fresh off being a teenager, so I really understood that mindset. As I get older, I think a little bit more logically than Kiara. But I think that fighter spirit is the through line.

ruffle dress. Blumarine
heels. Black Suede Studio
stockings. Falke
opposite
blazer. Blumarine
fringe skirt. Cult Gaia
shoes. Reformation

Are there instincts you had as an actor at 20 that you trust more now?

I definitely trust myself more as an actor. When you get to be so close to a character, you start receiving the creative freedom to understand her better than the writers at times, and understand elements of her that other people might not. It gives you the comfortability to advocate for that – and also just advocate for myself.

You’ve spent most of ‘Outer Banks’ hunting for treasure, so I have to ask: what do you consider priceless?

So many things are priceless in life. I think being in a position where I’m in a career that is my passion is completely priceless. I think the freedom that we have as people to grow and reinvent ourselves is priceless. You can close one chapter and open whatever chapter you want in life. It’s pretty invaluable.

A lot of the characters you’ve played are surviving something – danger, grief, horror. As you choose what comes next, do you ever crave playing someone who gets to experience a little more joy?

Honestly? No. I love it. To tell me that you have been living in a place of complete joy is unrealistic. I think I crave telling very human stories. Joy is exciting and fun, but it’s also fleeting. No one’s story is all joy. You’re going to go through chaos and loss and change. I think I’m always drawn to characters that are going through something, and I’m always excited to tell a perspective through the lens of someone who is overcoming something.

When a character has been part of your life for so many years, where does she go when you stop playing her? Does Kiara still live somewhere inside you?

I’m still very much the person who played Kiara. I think it’s important to let go and let that character exist in that world, and not carry her into a new world. It also honours whatever new character I’m playing. But she’s definitely on my mind, especially in terms of trying to create differences between new characters and her. Like I said, I am drawn to playing strong characters who are going through things, so you have to differentiate. But she lives on in my heart.

Can you tell us anything about what you’re working on next?

I’m working on an independent feature. I don’t know how much more I can say!

shirt + trousers. Avvenn
croc mules. Black Suede Studio
earrings. Hefang
cuff bracelet. DEFAÏENCE
opposite
fringe dress. Mannatt Gupta
bracelet. DEFAÏENCE

As you move into different characters and different projects, do you feel like there are still parts of yourself you’re getting to know?

Absolutely. I learn something about myself every day. I feel like I’m never done getting to know myself, especially when we are always changing and growing as people. Hopefully I’m never done getting to know myself. I hope I continue to grow, and I continue to learn and discover.

Acting isn’t the only way you’ve been doing that. Your first song, ‘The Grey’, feels like a pretty deliberate introduction to your music. Where did that title come from?

Obviously, ‘The Grey’ refers to the grey area of life. I think that is just where I reside. It was important for me to put that out as my first song because of the message to the audience and what to expect from me lyrically. It was an introduction saying, “Hey, this is a safe space. This is a space where no labels exist, where you can be whoever you are that day and in this life. Whatever you are or aren’t, it’s okay.” That’s why I was excited to put that out as my first song. It’s not necessarily even my favourite of my songs, but it was the message I wanted as my introduction.

When you’re songwriting, are you writing about things you already understand, or is writing how you figure out what you’re feeling?

I think I’m writing based on things I’ve already felt, and I’m gaining understanding through writing. It’s beyond therapeutic to get your feelings out, especially when you’re co-writing, which is my favourite way to write. You can have another person helping you make sense of what we all go through as people at different eras and different times in our lives. I definitely come out of a session with more understanding of what I’m going through.

Does releasing a song make something deeply personal feel less personal, or does putting it into the world make you feel even more exposed?

It still feels extremely personal. But it makes me feel better knowing that people interpret music through their own eyes. People aren’t listening to what I write and what I’m going through and thinking about what I’m going through. They think about what they’re going through. So it’s exciting to be vulnerable. In that way, it feels less exposing and more like creating a safe space for everyone.

After playing one character for so long, people inevitably associate you with her. Is there anything you wish audiences understood about you beyond the characters they’ve seen you play?

As an actress, especially in this era where everybody is so known as themselves that it can be hard to see certain people as a character, it’s okay – and actually helpful – to continue to see me as a character. I think my music will be more of an introduction to me, and more of an opportunity for me to share about myself from my lens. But if you’ve seen me on screen and you see me as that character, I think that’s a job well done on my part. I can appreciate that. People can understand me as a person when I’m explaining more of that through my songs.

And can you tell us anything about what’s coming next musically?

I’m absolutely working on new music. Honestly, I’m just waiting for the right time creatively. I’ve made so many different sounds, so I’m trying to put things in order and organise all of the creative ideas that I have.

blazer. Blumarine
fringe skirt. Cult Gaia
shoes. Reformation

photography. Zach Larraz
art direction. Zachary Drew
fashion. Georgie Stuart
talent. Madison Bailey
hair. Miles Jeffries
make up. Yeika Oliva
cinematography. Alec Rodriques
casting + production. Kelsey Barnes
interview. Sandy Aziz
fashion assistant. Kailani Coleman